In reading Tweetspeak’s Top 10 post this week, I was surprised to discover that you can actually buy friends and followers on the internet. That’s right, for a bit of chump change, you can enhance your brand by adding something like… say… 200,000 Twitter followers! The goal: increase your brand image (even if your brand is yourself). The quid pro quo: money.
I suppose it shouldn’t surprise me that we have arrived in this brave new world. After all, I’m a part of it.
To Wit: Avatars and Followers
The marketers promised an inundation
of friends, of followers, and adulation.
To wit: Klout Cache for a buck ninety-nine
powered by bots of Intertwitter.com.
Dan Nainan achieved his digital conquest
in the time it took his Visa to process.
The click of the mouse, the swipe of a card
granted him two-hundred thousand avatars.
What used to be gained by honing and crafting
comes easily now with image transacting.
But Dan and his “friends” don’t split virtual hairs–
we’ve been buying and selling each other for years.